Typos: undermining great communication opportunities since 1450

Ah, typographical errors…often so tough to spot in the proof reading process, leap off of the page as soon as they appear in print – spoiling the impact of any carefully-honed piece of communication.

I could write a lovely long blog post on the importance of always checking proofs closely before sending anything to the printers, but I think this brief newspaper apology makes the point clearly enough.




*1450 – The invention of improved movable type mechanical printing by Johannes Gutenberg.