Wordsmith Communication, based in Solihull in the West Midlands, is a small strategic communications and PR consultancy supporting a range of growing organisations with their PR and communications needs, providing them with the valuable and flexible resource of an experienced marketing and communications professional on their team, without them having to bear the full time costs of employing one.
The business was established in 2009 to provide leaders of all different kinds of organisations with a focused, intelligent approach to managing one of their most important, yet also most vulnerable, assets: their reputation.
Wordsmith’s clients include The National Association of Funeral Directors, Rigby & Rigby, Solihull Business Improvement District, Ascentia Corporate Coaching, EH Smith Builders Merchants, Taylor Nash (and its subsidiary brands), Marketing Birmingham, Solihull Metropolitan Borough Council, Birmingham City Council, The NEC Group, the LG Arena, Think Share Create, Aktiv Kapital, Mallory Partners and Horizon Solutions.
Deborah Smith – Managing Director
Prior to setting up Wordsmith Communication, Deborah thoroughly enjoyed a seventeen-year career in corporate and public affairs, starting at BAA plc and culminating in a position on the Board of The NEC Group, Birmingham as Marketing and Communications Director. She was also a board member of Tourism West Midlands. During this time, as well as shaping the reputation of some well-known UK brands, she also advised a number of high profile leaders on their personal reputations and profiles.
Deborah’s exemplary campaign management, crisis management, brand building and writing skills are second to none.
With a reputation as “a genuine wordsmith and seasoned communicator,” Deborah is a great all-rounder – a confident and experienced pair of hands to support growing businesses. She is at home writing and selling in press releases, creating compelling marketing collateral or web content, managing social media campaigns or writing and editing print publications. Deborah is also an experienced media spokeswoman and strategist, with significant experience of handling media and public interest during high profile incidents and events.
Vicki Hartley-Kite – Associate
Vicki has over 15 years of marketing and communications experience in the planning and delivery of targeted marketing and communications activity across the public and private sectors. Her clients include a wide range of organisations from small web-based retailers (byebyebirdie.com, Sophie Steller) to a FTSE 250 company with a multi-billion pound turnover (SIG plc).
Vicki supports her clients in delivering marketing and communications activity across the full communications mix – including social media channels – from concept to evaluation.
Vicki has specific expertise of not-for-profit and public sectors having been employed from 2005- 2011 as Head of Marketing of Communications at Advantage West Midlands and through client work for Connexions, Optua, Sheffield Hallam University, Moseley Montessori Nursery, Local Authority Youth Services and The Royal Life Saving Society for whom she has strategic responsibility for all of the UK media and communications activity and regularly secures high profile national media coverage for their campaigns.
Vicki’s key strengths lie in writing, campaign management, establishing and maintaining effective partnerships with key stakeholders and ensuring brands are promoted consistently at every opportunity. In addition, Vicki has extremely robust research skills – covering stakeholder research, employee surveys/internal communications and market research to evaluate the effectiveness of campaign activity